Email Marketing Crash Course (3 Hours): MailerLite


Hands-on Workshop (Max. 8 Participants)

This workshop is for marketing professionals who want to explore softwares other than MailChimp, and hope to understand how you can capture email leads from your website.

We will be designing and generating a pop-up form code with MailerLite, so you can have it sent to your developer to integrate on your website.

How does it look like? Here's an example below!

Early Bird Tickets - Last 3 Early Bird Ticks!
Valid till 9 August 2017, Wednesday, 23:59.

Here's a short video on "behind the scenes" at our workshops :)

  • Are you thinking about starting on Email Marketing?

  • Wondering why you should start on Email Marketing, and the benefits of it?

  • Do you have a database you have to constantly send emails to? Or maybe you have a customer email database that you hope to leverage on and nurture their lifespan as your customers?

    Email Marketing can be a challenge, and sometimes we find it puzzling on how to make it work for us and our business.

    In this workshop, we will share with you about a Email Marketing platform called MailerLite, started in 2010.

    We will also share with you 3 reasons why MailerLite is better than MailChimp, if you do not own an e-commerce store.

    ✓ MailerLite has better email campaign design templates (Sad but TRUE!)
    ✓ If you have 10 different email list, MailerLite makes it really easy to check the different list you would like to send your campaigns to with the creation of just 1 campaign, and you get the consolidated reports, and email database strength for A/B testing! (You will know what i mean if you used MailChimp!)
    ✓ MailerLite has landing pages in-built and its FREE! (This is something that MailChimp does not have.)

    Some fun facts about MailerLite:

    27,506 businesses, start-ups and freelancers around the world trust MailerLite.
    Businesses using MailerLite sends more than 1 billion emails every month.
    ✓ MailerLite is
    serving 327,506 users worldwide - from global brands to small business and freelancers.

    You will also learn how you can design and create at least 1 amazing email marketing campaign with MailerLite by the end of the workshop. So if you have been wanting to create an email marketing campaign, this hands-on workshop is going to get you started and completed on your email campaign.

    MailerLite is one of our favourite apps for email marketing (aside MailChimp), and we want to share this with even more marketers, business owners and sales professionals.

    The best part? MailerLite is FREE for your first 500 to 1000 email subscribers.

    We will also share and discuss to Pros and Cons of MailChimp VS MailerLite.

    If you own an e-commerce website, we would recommend MailChimp over MailerLite for your business.

    Learning Outcome

    At the end of the session, participants will be able to:

    • Learn how email marketing with MailerLite can benefit their work and business
    • Learn and apply the key principles in email marketing
    • Create at least 1 email marketing campaign during the workshop
    • Resend campaigns to subscribers who did not open their emails
    • Launch an email campaign with A/B test of their email subjects
    • Send emails with personalization (name of subscriber in the email content)

    Who Should Attend

    This workshop empowers the following professionals:

    • Marketers, Sales Professionals, HR Managers
    • Email Marketing Role & Responsibilities in the company
    • Small business owners

What to Bring
Please bring along a laptop and charger for this hands-on session.
Recommended to bring your mouse and mouse pad as well.

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About The Trainer

Charmaine, is the Founder and Creative Director of Sky Digital Agency.

Being a web designer by training, she was intrigue by many things when she first started her agency back in 2010. From Facebook marketing to SEO & SEM, she has became a self-taught marketer and hands-on practitioner.

A hands-on marketer and practitioner who believes in learning a new skill everyday, challenging herself to explore and embrace technology. Always looking at resources available online, and sharing these findings with her participants and clients.

She is generous in dishing out tips and tricks especially in design and about the different digital marketing topics, Facebook, Email Marketing, SEO & SEM. She is also always always excited to bounce ideas and brainstorm together with her participants during the workshop.

Charmaine makes learning interactive, candid and fun, helping learners to be excited about applying what they have learned in their work or business even after the workshop

Sky Digital Agency currently has 5 Workshops SkillsFuture Approved and Claimable.

PIC Grant: 40% of course fee

For company sponsored individuals, your company can claim 40% of course fee (for training conducted by external vendor) from PIC if your company is eligible.

More about the PIC Grant: https://goo.gl/qlldQz

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Here are some generous workshop reviews our participants have left us on Facebook on how our workshops have helped them be a better marketer for their work, business, and startups:

More reviews of our workshop are also available on our Facebook Review Page

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1. Who can i contact should i have questions?
You may e-mail us at workshops@skycrm.asia

2. Is there a minimum class size to proceed?

Yes. We require a minimum class size of 5 people to proceed with the class.

In the event that there are insufficient participants, we reserve the right to reschedule the class. Under such circumstances, we will inform you no later than 3 days before the event.

3. Where is the venue of the workshop?

6 Raffles Quay, #15-00, Singapore 048580

Nearest MRT: Raffles MRT, take exit "i" to Ascott at Raffles Place, 6 Raffles Quay is right after Ascott at Raffles Place.

P.S. Our venue is rain proof! 6 Raffles Quay is sheltered all the way from Raffles MRT.

4. I'm driving, where can I park?
There is parking space at the building 6 Raffles Quay itself at $2.50 per 30 min block.
For weekend classes, we recommend our participants to park at SGX Centre, at $3 per entry.

Charmaine conducting a 3 hour workshop with 40 training educators at Life Long Learning Centre under Institute of Adult Learning (IAL), on Ways to Effectively Retain Learning Through Better Visual Presentations.

Charmaine conducting infographics workshop training with staff from Singapore University of Technology and Design

Don't you just love the pantry. Makes learning more fun when you have different hot drinks to keep you awake! We mean... to help you focus!

Wed Aug 16, 2017
1:00 PM - 4:00 PM SGT
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6 Raffles Quay, #15-00, Singapore 048580
Early Bird Ticket SOLD OUT $155.00
Regular Ticket SOLD OUT $195.00
Venue Address
6 Raffles Quay, #15-00, Singapore 048580 Singapore
Nearest MRT Station(s): Raffles Place (5 Min Walk)
Sky Digital Agency